Our Simple Guiding Principles

We love challenging teams break out of their comfort zone, while being there for them to expand their comfort zone. We enjoy creating Indiana Jones moments for teams, to enable change and innovation.

Just like Indiana Jones, our brave guests (yourself included!) are invited to enter the dark room by design. Should you accept our challenge, your team’s cry for help will no longer reside in the land of oblivion.

Snakes – aka newly surfaced obstacles – are crawling all over the place. But hidden resources originate in /inhabit the darkest of depths (your unconscious) – waiting for you to discover.

We are welcoming you to put your Hero’s suit on and step into the unknown – to put an end to your struggles. We promise, the payoff will be worthwhile the trouble of your discovery journey. So, embrace challenges, push your limits and get ready to celebrate eureka!

Practicing psychological Aikido – literally the Way of the Harmonious Spirit  – is our way. Integrating the cognitive and conscious (the imaginative and alert) mind with the intuitive and unconscious (the automated and instantaneous) mind to guide our creative processes and decision making.

We use the life-changing wisdom of Aikido on our brains – moving beyond the duality of winnng and losing. We blend the energy of our conscious and unconcsious to gain momentum – instead of opposing it head-on.

Whole-mind thinking, staying safe and sound of mind while avoiding harming ourselves and others in the process. Keeping calm, relaxed, focused, and centered.

Going with the flow is what we know.  And you are welcome to join us.

We’re a bunch of weirdos who make business profits & play with a purpose extensively intersect. Challenging Ortodoxies, we’re the Foes of Status Quo: child-like curious, wildly imaginative, uber-energetic and resourcefully enterprising.

We put our playful spirit at work, to design & execute immersive experiences that help people and businesses figure-out mind-boggling challenges & unearth unforeseen solutions. We prove the most serious of the serious people that play with a purpose (as opposed to mindless play) yields dead-serious results.

If it’s play, it doesn’t have to be frivolous. If it’s dead-serious, it doesn’t have to be boring. Tough times call for unorthodox measures. And the playfully refreshing. dead-serious meaningful combo works.

We live to leave a long-lasting impression in your minds and hearts.

Provoking new patterns of thinking in your brains – all kinds of Ahas!, that you experience viscerally. The more stimulating the challenges we bring, the more surprising stories errupt into your neural story net – sparking new stories and – what’s even better – new solutions.

Activating the brain machinery of Storythinking – expanding, editing, branching, innovating, pruning, and redirecting our mental strategies. Our trillions brain synapses enable our brain to fork and flex scripts in almost endless directions – innovating culture, technology, and business strategy.

We make it our mission to build brain tattoos – unforgettable discoveries, breakthrough reflections, distinctively and prominently inked into your brains for lasting results.

Uncertainty and complexity aren’t going away these days. As confusion is part of the mix, faster isn’t better. Problem-solving with serious play is not a matter of speed, but a matter of pacing speed.

Our playful exploration is not Machine-driven, but Human-driven. As oposed to computers, Humans are best known for being able to operate with limited data, in uncertain environments, where evolving conditions produce data fog.

As Humans, we are capable of gaining traction in volatility or murk; we are able to survive in fast-changing contested domains – dynamically changing our response when faced with dynamic opposition.

Generating narrative strategies helps us navigate life’s infinite possibilities. Improvising, imagining, thinking new, demands us to slow down the exploration – for a deeper understanding of challenges & focusing our energy towards emerging solutions – to speed up the execution afterwards. Every good strategy is based on compelling insights. That’s what makes up a true ludishift.

We know for a fact that thriving in a noisy market it’s no easy-peasy. It’s excruciatingly messy. We lend a helping hand to businesses and people to make sense of today’s market complexities.

To do just that, we need to care for the Humans first – creating a safe space to explore free from anxiety. We speed-up communication & collaboration, harnessing the collective intelligence of teams. We prompt thinking and reflection, bringing to life the thrill of discovery. Building on the Human curiosity to overcome uncertainty & emerging eye-opening solutions – supplying you with the power to handle life’s next twists and turns.

We listen & ask uncomfortable questions, to help people and businesses connect the dots and make the most.  We accelerate optimal alternative findings in approaching complex issues – with multiple unknowns and variables. We help businesses clearly assess trends, catalysts & inhibitors impacting their business ecosystems. We illuminate the path for businesses to see around corners and make pivotal shifts – harnessing disruptive influences and winning a strategic advantage in shaping their future. Just give serious play a chance!